Content marketing is the use of content to promote your brand or service to a specific audience segment. To a newcomer, content marketing can seem…
At some point, everyone has thought of a brilliant website idea. In order to bring your idea to life, you need to learn the basics…
SERP stands for Search Engine Results Page. SERPs are the search result pages that you get in response to your Google search. Why are SERPs…
Keywords are words or phrases used to perform a search in search engines. Learning the effective use of keywords is highly important to running a…
Meta descriptions are short descriptions that summarize your blog post or web page content in less than 160 characters. In this article, we will understand…
A backlink is a hyperlink from one website to another website. Getting backlinks from authoritative websites is one of the most effective SEO strategies. Let’s…
Anchor text is the clickable text that is highlighted in a hyperlinked word or phrase. Anchor text plays a key role in ensuring the effectiveness…
E-A-T stands for Expertise, Authoritativeness, and Trustworthiness. It is one of the key parameters used by Google to rank blogs and websites. In this blog,…
Off-page SEO includes all the activities you perform outside your website to improve your site traffic and boost ranking. This includes creating backlinks, promoting your…
Event blogging is a type of niche blogging that focuses on a specific event. An event blog focuses on a specific cultural, religious, or national…